Berjaya Starbucks Coffee Company Sdn Bhd
At Starbucks, talented partners (employees) are groomed with outstanding training and development
programmes. Most of the store partners are food service professionals and college students, who
share a passion for great coffee and quality customer service. The commitment of its partners is
a major reason why Starbucks is recognized as the leading specialty coffee company and the
industry benchmark in Malaysia.
Customers love coming back to Starbucks because they know they will receive friendly, attentive
service and quality coffee recommendations. Starbucks ensures its baristas are of the most
knowledgeable in the coffee industry by providing ongoing learning opportunities through its
Coffee Master certification programme and the hosting of its Coffee Ambassador Cup. Other
initiatives that help promote coffee education include its Coffee of the Week programme, Coffee
by the Press campaign, beverage customization campaign, coffee seminars and regular launches of
new whole bean coffees and beverages. Starbucks Malaysia was awarded The BrandLaureate Best
Brands Award 2013-2014 under the coffee category for the fourth consecutive year.
In addition, Starbucks Malaysia was awarded two significant awards for its human capital
development namely the Gold Award of HR Best Practices in the Malaysia HR Awards 2014 by
Malaysian Institute of Human Resource Management and the "Best of the Best" title at the Aon
Hewitt Best Employers - Malaysia 2015 Awards.
Starbucks Malaysia was also awarded the Outstanding Entrepreneurship Award at the Asia Pacific
Entrepreneurship Awards 2014 and received the Summer Sales Award at Starbucks China & Asia
Pacific Marketing & Category Brand Forum held in Hong Kong for being the top sales country for
the Starbucks Frappucino Blended Beverage during the summer campaign.
Starbucks is committed to offering the world's finest coffee while enriching Malaysian's lives
one cup at a time.
Berjaya Roasters (M) Sdn Bhd
After 20 successful years, KRR still stays true to its healthy concept of less fat... less
salt... less calories by serving healthy meals. KRR restaurants feature rotisserie-roasted
chicken as their main core product complemented by a variety of hot and cold side dishes and
KRR's famous muffins, vegetable salads, pasta, soups, desserts and beverages served in a
friendly and comfortable environment.
KRR consistently adds more variety to its core menu by bringing in seasonal food promotions. KRR
also expanded its menu offerings with the introduction of lamb meal, pasta meal and salad meal.
All the KRR restaurants in Malaysia, Indonesia and Cambodia serve their customers in a full
service, mid-casual dining setting, providing customers with a wholesome dining experience.
Over the years, KRR has received prestigious awards such as the Malaysia's Choice category by
Superbrands Malaysia 2013 and was the fourth consecutive recipient for The BrandLaureate Best
Brands Award 2013-2014 under the category of Food & Beverage - Rotisserie-roasted Chicken.
In addition, KRR was awarded the title of Best Franchise Corporate Social Responsibility Award
in the Malaysia Franchise Awards 2014 and the Social Media Excellence Award under Food &
Beverage category in the World Bloggers & Social Media Awards 2015.
Jollibean Foods Pte Ltd
Jollibean Foods Pte Ltd ("Jollibean Foods"), was incorporated in 1993 and was a
subsidiary under Boustead Singapore Limited. The Company was then known as Sushi Deli
Pte Ltd.
The first Sushi Deli outlet was opened as a Quick Service Concept which offered
customers an array of "pick-and choose" Sushi and assorted Sashimi sets. Sushi Deli's
product offerings has since evolved and it now offers an array of Sushi & Maki Sets,
freshly made on-the-spot Temaki & Makimono Rolls, Onigiri, an assortment of Salads,
Party Platters, Bento Sets and Japanese sweets like Tofu Cheese Cake.
Sushi Deli Pte Ltd was privatized in 2002, removing its affiliation with Boustead
Singapore Limited. The Company had approximately 33 Jollibean outlets, 12 Sushi Deli
outlets and 2 Kopi Alley outlets in Singapore. It also introduced its first "3-in-1"
concept outlet, Jollibean U+, which incorporates Jollibean, Sushi Deli and Kopi Alley
menu items. In 2005, the Company changed its name to Jollibean Foods Pte Ltd to better
reflect its business direction.
Jollibean's product offerings include Soy Beancurd, Mee Chiang Kueh and pancakes with
an assortment of delicious fillings. Central to Jollibean's success is its
high-pressure soy milk extracting machine and high quality imported soy beans,
enabling fresh soy milk to be produced daily at each Jollibean outlet.
In 2006, Jollibean Foods opened its first traditional kopi café concept, Kopi Alley,
offering traditional foods like kopi and toasted bread with kaya, as well as local
delights like Nasi Lemak and Mee Siam.
Today, Jollibean Foods has 31 outlets under 3 brands - Jollibean, Sushi Deli and
Kopi Alley throughout Singapore and was awarded "Top Brand 2014 Winner under F&B Kiosk
category for Influential Brands".
Berjaya Krispy Kreme Doughnuts Sdn Bhd
On 8 August 2008, Berjaya Krispy Kreme Doughnuts Sdn Bhd ("BKK"), a subsidiary of Berjaya Corporation Berhad,
entered into a Development Agreement with Krispy Kreme Doughnut Corporation, a wholly-owned subsidiary of Krispy
Kreme Doughnuts, Inc, USA for the rights to develop and operate the Krispy Kreme franchise business in Malaysia.
Its first store was launched in April 2009 in Berjaya Times Square.
Krispy Kreme is a leading branded specialty retailer of premium quality treats, including its signature hot
Original Glazed® doughnut. Headquartered in Winston-Salem, North Carolina, USA, the company has offered the
highest quality doughnuts and great tasting coffee since it was founded in 1937. Today, Krispy Kreme and its
one-of-a-kind Hot Light can be found in more than 530 locations around the world.
Ser Vegano Sdn Bhd
Sala is a Latin-inspired, tex-mex, plant-based vegan restaurant in Malaysia. In Spanish, Sala means “living-room” and is also an acronym for slavar a los animales (save the animals). Meals at Sala use only plant-based ingredients which means that they are lower in calories and cholesterol while being higher in clean protein. Besides tex-mex favourites such as tacos and burritos, menu items also include local delicacies like Nasi Lemak and Laksa.
Kelava
Founded in 2017 in a home kitchen, Kelava produces and distributes premium handcrafted micro-batch ice cream, which is rich, creamy and completely plant-based. The name of Kelava is derived from the words 'Kelapa', which means coconut, and 'love'. Kelapa is the main ingredient in the ice cream base, bringing smooth indulgence to the mindful ice cream lovers.
Paris Baguette
Paris Baguette Bakery Café is the leading bakery café chain in South Korea, founded in 1988 with over
4,000 stores worldwide. Paris Baguette has opened its first store in Malaysia at Pavilion Kuala Lumpur,
making it the fifth market in the region through a partnership with Berjaya Food Berhad and Paris Baguette
Singapore PLC.
Customers are now able to experience a unique offering of European-inspired pastries, breads, cakes, hot
foods, and desserts, including the Signature Mushroom Soup in Bread Bowl, Signature Natural Yeast Bread,
Fresh Yogurt Cream Cake, Mr & Ms Bear Madelaine, No. 1 Cheese Tart, Macarons, and Cranberry Chicken Pastry
Wrap Sandwich – all freshly prepared daily using premium and quality ingredients.
The origins of Paris Baguette were formed in 1945, in the heart of a small bakery in South Korea named
Sangmidang. Continuing the legacy, Paris Baguette until today embraces the spirit of Sangmidang, which is
to not leave a single piece of bread unchecked- signifying utmost quality in its products and services.