Berjaya Corporation Berhad



REDtone International Bhd offers an extensive range of services which include telecommunications services, managed telecommunications network services and mobile services.

BLoyalty Sdn Bhd

BLoyalty Sdn Bhd manages Malaysia's premier lifestyle and brand-focused loyalty card, B Infinite, which reaches out to 5.5 million members and has a wide network presence of more than 80 merchant partners.


Sweet Spot Digital (Malaysia) Sdn Bhd is a digital marketing solutions start-up focused on establishing a Customer Engagement platform using the brand name SweetSpot.

SweetSpot aims to offer brands a platform to connect and engage with, and build deeper, more meaningful and profitable relationships with their customers. It leverages on the combined power of mobile, location-based marketing technologies, and strategic customer engagement consulting with proprietary data, social analytics tools and marketing services to deliver a differentiated marketing sweet spot.

SweetSpot's primary touch-point is the SweetSpot app which offers customers unique and exclusive deals, experiences, surprises and rewards which are deliberately crafted and curated to ultimately drive purchase and advocacy. This approach has, to date, led to a base of 80,000 engaged users and growing.

Natural Intelligence Solutions

Natural Intelligence Solutions (NIS) fuses the power of Data Science, Business Consulting, Data Management, and Deep Machine Learning to solve real-world challenges. NIS specializes in big data analytics, combining both data science and business expertise to analyze data and deliver actionable insights to positively impact a company’s profitability and operational efficiency.

NIS uses proprietary algorithms and the NIS cognitive platform to deliver products, solutions, consulting, and managed services. The company’s products, solutions, and services have been applied across various industries; automotive, energy, telecoms, human resources, healthcare, tourism & travel, financial technology, quick-service restaurants, media & entertainment, and digital marketing across the region.

NIS helps industries utilize the power of analytics and data-driven thinking when it comes to making important business decisions by teaching customers to look at their analytics as a competitive advantage.

Founded in September 2015, NIS is headquartered in Kuala Lumpur, with operations in the Philippines, Singapore and Malaysia. NIS is part of the Berjaya Innovation Group, under the Berjaya Berhad Group of Malaysia with diverse interests in financial services, consumer products & services, property investment & development, hotels & resorts, gaming, and restaurants as well as innovative information technology related services, solutions, and products.

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